April 3, 2014

Starting a Beautiful Business … without Breaking the Bank.

Budget Friendly Business Beginnings
I’m going to tell you a little-known fact about me.  When I was just a wee kid, and asked that none-too-original question, “What do you want to be when you grow up?”, my answer was always the same:  “A boss.”  And thus, when I matriculated from university, I walked away with my Bachelor’s of Arts in Business Administration.  And went into business.  And then had babies and bowed out of business (grin).  And then the babies grew up, and I dipped my toes back into business – the business of photography.

My photography business is strictly part-time … something I do “on the side” … my home & kids are my main gig.  Basic, good ‘ol-fashioned, business common sense has guided the way I’ve set up Susan Keller Photography.  From the very beginning, it has been my goal to look “professional” and “put together” and “branded” and businesslike, but without spending a lot of money to do so

In this booklet, I set forth some of the best ways and the best companies I’ve used to make myself look professional on a tight budget.  In just 20 pages, I will discuss:  getting set up with a blog, website, social media.  Developing your own brand (in lieu of spending $2-5k to have someone else brand you).  Creating your own marketing materials – both print & pdf forms, and pulling together custom packaging. I will share tricks to make your printing dollars go further.  And finally, I will head-on tackle the allure of expensive workshops, and offer you online alternatives that will empower you with all the photography-business-wisdom you need at about one-third the cost of a typical 2-day workshop.

In sum:  this is a common-sense alternative plan to spending oodles of money to start your photography business.  A how-NOT to waste precious business dollars or spend frivolously beyond your means.  A how-TO get set-up to look beautifully professional on a very small budget.

In keeping with the spirit of the content, I’m keeping the cost of this guide as low as possible:  $40.  Thus, this is a pdf-booklet that I will send you a link to upload upon purchase.

If you would like to purchase my book, the above "add to cart" button will take you directly to Paypal.  If you prefer not to use Paypal, just email me to arrange alternate payment:  susan@susankellerphotography.com


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Freakwent Flyer said...
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