My workshop is going to explore the business of lifestyle photography.
- what to do when clients want beach pictures of everyone sitting perfectly beautifully on a rock while wearing matching jeans and white-collared button down shirts?
- what to do when a potential client asks for a discount?
- how to graciously say "no" to low-priced or discounted portrait sessions, while leaving the door open to book a full-price lifestyle session?
- how to find clients who are genuinely looking for lifestyle images?
- how to get natural expressions/interactions and authentically "not-posed" pictures?
- how to encourage clients to relax into a session?
- what to do with not-ideal lighting in some locations (ie. homes)?
- how about dim to dark lighting?!?
- which lenses are best for achieving that lifestyle "look"?
- how to find the details that make your images unique, set-apart, no-part-cliche or copycat?
- how to design a session to perfectly reflect your clients?
- how many pictures to provide for a lifestyle session?
- how to efficiently edit/process THAT MANY pictures?!?
- how to avoid a client purchasing just 3-5 "portraits" while sadly leaving all the lovely lifestyle images behind?
- what pricing structure best accommodates a lifestyle session business model?
The Nitty Gritty:To register and receive the discounted workshop fee, conference attendees can contact I Heart Faces through the email address listed in their registration packet.
When: Friday, October 4th, 8a-noon
Where: Cherry Valley Lodge Conference Center in Columbus, OH
How much?: $400 (for conference attendees)
$500 (for non-conference attendees)
Non-conference attendees can register directly by clicking below: